Navigating the Go-to-Market Landscape: A 10-Week Journey of Growth and LearningIn the last quarter of 2023, I was privileged to participate in the Venture for Africa (VFA) Go-to-Market (GTM) Bootcamp, a transformative…Oct 27Oct 27
Human or Machine? The Ethics (and Benefits) of Transparency When Using AI as a FreelancerThe freelance landscape is undergoing a quiet revolution.Mar 22Mar 22
How to Use Customer Data to Improve Engagement in Two-Sided MarketplacesAre you currently running an online two-sided marketplace?Aug 1, 2023Aug 1, 2023
Personalized Marketing: The Key to Increased Engagement and Sales For Healthcare CompaniesAre you the founder of a health tech company?Jul 28, 2023Jul 28, 2023
EXPOSED: Top Customer Engagement Strategies SaaS Companies Can Learn From YouTubeI have a confession to make.Jul 14, 2023Jul 14, 2023
The Zuri Nail Technician Challenge: The Battle to find the Best Nail Technician in Nigeria.You can win 50,000 Naira cash, Nail Products worth over 150,000 Naira, and a Sponsorship deal in the First ever Online Nail Technician…Apr 23, 2021Apr 23, 2021
How to Identify and Amplify Growth Channels: Week Four Review — CXL InstituteLearn about the main growth channels, which channels to focus on, and how content marketing ties all these channels together.Apr 19, 2021Apr 19, 2021
User-Centric Marketing Explained — Week 3 review, CXL InstituteLearn why user-centric marketing is very important, understand the top task analysis, and how to use customer mapping to understand what…Apr 12, 2021Apr 12, 2021
How to Build a Growth Marketing Process: CXL Minidegree Week Two ReviewLearn how to build a growth marketing process, and define the growth model that will help you reach your business goals.Apr 5, 2021Apr 5, 2021
Starting a new Growth Marketing Journey: CXL Institute Growth Marketing Mini Degree — Week One…How I got an online scholarship to study growth marketing, and what I have learned from my first week at the CXL Institute.Mar 28, 2021Mar 28, 2021